Mock AD
Louvre Abu DHabi
Concept / Video

Life in Art

Let’s get techy! Developed as a visionary university assignment, this campaign heralds a new era for the world of art and ancient heritage. At this proposed immersive art expo hosted by the Louvre Abu Dhabi, visitors are transported to a realm where antiquity meets innovation. Utilizing cutting-edge barcode technology, attendees can summon art to life with a simple scan using their smart devices. With each barcode scanned, masterpieces leap from the canvas into the user’s palm, offering an enchanting glimpse into the animated world of classical art. Step into the future of artistic exploration at the Louvre Abu Dhabi!